Rüdes Denim emerged from a vision that every individual felt confident and comfortable walking out of the door ready to take on the world. Our premium denim has been tailored to contour and accentuate in all the right places and project confidence at all times. As the third generation of the iconic R üdes family we strive for greatness in fashion. Every style garment has been designed, inspired, constructed and meticulously washed by hand in Los Angeles - the denim capital of the world. We not only focus on perfect fitting denim, but building a community of individuals supporting each other.
CEO and co-founder, Sarah Rüdes is a young mother that grew up in the fashion industry with her grandfather George R üdes who was the innovator and genius behind Jean St. Germain and NYDJ Tummy Tuck Jeans. As a young mother of a 15 month old, Sarah struggled to find pieces she was comfortable in during and after her pregnancy. With this struggle, Rüdes was born, not only for young moms but any one that struggles to feel confident walking out of their front door. This world is filled with so many fast fashion brands and Rüdes is here to provide quality, sustainability, and comfort WHILE feeling confident. We want YOU to be the best YOU.
Think of the legacy collection as our “core collection”. This collection consists of essential denim styles in your wardrobe. The skinny, the boyfriend, the flare, the bootcut - we have it all! These styles will continuously be offered season after season with new twists to them. Find your perfect fit and we will continue to upgrade it!
As a start up, we are a small team of six but mighty to spread positivity in this world.
Rüdes Denim and the team is so excited for this new journey and can’t wait to continue to grow and make an impact in this fashion industry.
